Poliitiline reklaam

Kodumaalt toodi värskeid lehti. Siinkohal võtan kokku meeleolu, mis ühendab reklaami- ja sisepoliitika külgi:

Korruptsiooniralli linnavalitsuses – altkäemaks kuni 70% soodsam!

Keskerakonna altkäemaksufestival: hinnad all -60%. Nüüd palju ametnikke veel paremate hindadega!

Enneolematu allahindlus jätkub! Superpakkumised maadevahetusele ja riigihangetele!

Viimane vaatus! Suur hulk riigiteenistujaid -60%! Tule ja tutvu pakkumistega oma linnaosavalitsuses.

Erakonna perepäevad! Pakume Teile suupisteid ja joogipoolist. Palju hämaraid tehinguid 0-sissemaksuga!

Blogimise käsulauad

Villu küsis minult (ja mitte ainult minult), mis võiks olla kolm blogimise põhimõtet.

Asja üle mõeldes avastasin, et minu mõnu pärast blogimine on täiesti soiku jäänud. Kunagi kirjutasin Steni jaotuse järgi nii lugejast kui kirjutajast, moel, mis oli huvitav mulle ja loodetavasti ka lugejatele. Nüüd on aega ainult reisikirjade ja surmtõsiste artiklite produtseerimiseks. Kogu blogimisaur läheb selle peale, et inimesed oleksid kursis Skype’i ja Pledgehammeri tegemistega ning see blogi siin on seetõttu muutunud sama põnevaks lugemiselamuseks nagu ajaleht Kesknädal. Seetõttu käsitleb minu vastus Villule ainult seda osa blogimisest, mis jääb firmade/organisatsioonide ja laiema publiku vahele. Jälle üks igav jutt, ühesõnaga.

Esimene põhimõte on äriblogi puhul teada, miks sa seda pead. Kui see on selge, on hoopid tõenäolisem, et maailma ei teki juurde ühte järjekordset harva uuenevat pressiteadete või sooduspakkumiste kogumit, mida kellelegi vaja ei ole. Blogi eesmärk võib olla tagaside saamine, kasutajate õpetamine ja nende omavahel kokkuviimine, organisatsioonile inimlikuma näo tekitamine, otsingumootoritele paremini silma jäämine või muu säärane.

Teise asjana on hea kirjutamisel arvesse võtta, miks lugejad seda loevad või võiksid lugeda. Kas pakud neile meelelahutust, nõu, võimalust teiste kasutajatega suhelda, ideid ja inspiratsiooni, oma sooduspakkumiste arhiivi (kindlasti on selliseid inimesi, kellel just seda vaja) või midagi muud. Ja see ei pruugi eelmise punktiga üldse sajaprotsendiliselt kattuda.

Kolmas põhimõte on see, et kirjavigu ei tohi olla. Mitte nii nagu siin, kus pea alati mõni täht üle või puudu jääb.

Bring on 2009

It probably doesn’t come as a surprise that I’ve made my resolutions for 2009. Among other things I pledged to become more serious about learning Spanish, keep on training sanjuro, travel to see another (probably awesome) country and impress myself with new kiteboarding tricks yet to be learned. So if you see me skipping my Spanish or sanjuro class please do apply some good old peer pressure. This is what friends are for.
There are a few other more personal resolutions that I didn’t want to make public, relating to (storm-ridden) finances or private life. I guess I just don’t need the extra kick of motivation for these ones.
Wasn’t 2008 awesome!
So much to look back at and smile. And there are quite a few resolutions I managed to keep : Pledgehammer is up and running, I managed to attend as many sanjuro trainings as I intended and I travelled enough for my liking. Then there’s the slightly weird resolution about my private life where I either wanted one thing or the other but I sort of achieved both. But I did fail several resolutions, some for good and some to be reached in years to come.
As you may have already guessed by now I like to set goals for myself, and not just on New Year’s Eve. If you don’t know where you’re going you may not get there, as the old saying goes. If you haven’t done so yet, I warmly recommend sit down and ask yourself what you do want to get from 2009? And what do you want to give to 2009, or the people you care about. I of course recommend to write it down on this great site for making resolutions (sorry, just had to link one more time) but you can also share it in your mood message, blog or a bumper sticker on your car for that matter.
Talking of which, it’s great that Pledgehammer has gotten some nice coverage and that there are now more other people’s resolutions on the site than mine. If it becomes useful to a few people and helps a few charities get more donations, that’s another one of my resolutions for 2009 done right there.
So bring on 2009 and a happy new year to you all!

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Welcome Pledgehammer

pledgehammer.pngIt gives me ridiculous amounts of joy to present a new nifty tool for making (and keeping) pledges. Welcome to this web two-dot-oh filled world, Pledgehammer.
According to any dictionary a pledge is a solemn binding promise to do, give, or refrain from doing something. It is also something given or held as security to guarantee payment of a debt or fulfillment of an obligation. We just put the two together. The idea is very simple. First you make a pledge with a firm deadline and a financial incentive for keeping your resolution. For example, I will not smoke until May 1st 2009 if you want to make one of the most popular new year’s resolutions or I will not invade any Middle Eastern countries until February 2010 if you happen to be the president of a powerful Western country. Pledgehammer then makes your pledge public and asks you how you did upon the deadline.
If you kept your pledge, well done. We’ll be proud of you and probably so will you. But if you didn’t you have to pay up (you had to pick a financial incentive, remember?). However, the money doesn’t go to greedy people behind Pledgehammer. It goes to a charity you pick yourself. So either way the world will be a little bit better. Or a lot better, because who needs people that can’t quit smoking, invade other countries or don’t donate money to charity anyway.
So please make a pledge. And if you spot anything that shouldn’t be there or should be better please let me know. We want to get everything just right for the time when people rush in to make their new year’s resolutions.
Thanks go out to Priidu for his design geniuseness, Malthe for his common sense and advice plus a good many other people without whom Pledgehammer would be just an idea left undone. Merry pledging to you all!

Update 2010: project closed down.

Baby, it’s dark outside

Call me a tourist, but I had completely forgotten how dark it gets in Estonia in December. Bring on the snow!
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Turunduseelarve kui investeerimisportfell

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Käisin mõni aeg tagasi ühel Äripäeva seminaril, kus rääkisin, et turunduseelarve on investeerimisporfell ja jagasin oma sellealaseid kogemusi. Et targad mõtted ainult oma ja seminaril käinute teada ei jääks, tegin märkmete põhjal artikli Directorisse. Kuna nad veebis näitavad täiemahulisi tekste ainult tellijatele, avaldan jutu ka siinsamas:
Mida kõike ma investeerimisest ei tea
No näiteks seda ei tea, millal on see kõige parem aeg aktsiaid osta või müüa. Investeerimisega alustasin 1997. aastal. Ostsin elu esimese õppelaenu eest ühe Venemaale investeeriva aktsiafondi osakuid. Kuigi esimesed päevad olid paljutõotavad, kahanes potfelli väärtus paari kuuga umbes pooleni algsest väärtusest, mille peale närv ütles üles ja otsustasin allesjäänud õppelaenu investeerida hoopis likviidsematesse varadesse. Ka selle väärtus kahanes kiiresti, aga vähemasti jäi alles taara, mida hiljem sai ära viia.

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Don’t cry for me, Argentina

Don’t cry for me, Argentina
Slovenia said it’d do it
Turkey, you can stop the song
Thailand will sing it later
No need to open doors, my Poland
It’s Belgium’s turn today
Tansania, leave my soul alone
To Sweden I have sold it

I’m off to my next odyssey. You guessed it, Argentina this time. Travel journal on its way, and hopefully better than this poem.

Other people’s thoughts

If you think it’s right to lie, you’ve got to deal with the hard work of ass-covering, so the best thing is to tell the truth. If it’s a legal situation, don’t do it before you talk to your lawyer. But there’s nothing in lying. It’s always a manifestation of being frightened of something.
The interview with Jack Nicholson in the December issue of GQ UK is pure gold. Platinum, even. Or whatever the most precious metal is. If you don’t read that magazine too often, as is the case with yours truly, that’s the issue to read.
Started posting good quotes on Tumblr.

PS. Any tips on how to aggregate my different RSS feeds into one? I can’t figure out whether Feedburned can handle random feeds eg. those coming from Tumblr or Edicy.

I don’t read. I listen.

I love Audible ever since I signed up a few months back. (Btw this is a very special link; if you click it and sign up I will earn Audible credits. So if you don’t click and sign up there will be no audiobooks for me to eat or warm my house in the winter.)
But I would write about Audible even if I didn’t earn any goodies. I’d probably write even longer as now this may appear as shameless paid advertisement which it is not.
Audible is an awesome service, you see. If there was no Audible I wouldn’t know the age of the Earth. Not that I care too much about the age of the Earth but I’m a curious person and like to know how things have come to be and how they work. But as much as I would have loved to read a book such as Short History of Nearly Everything I know that I would not have done that in a sensible time. It’s kind of too heavy material for holidays or bed time reading. And at times when my brain is alert for facts and concepts of different sorts I’m either working, writing or reading online which would have left very little time for reading that book. So I never bought it.
Enter Audible. (Same affiliate link, again in case you didn’t click before.) Since signing up a few months ago I’ve listened through most of the Short History, started a book about pre-Enlightenment philosophy and gotten a third-way through one of Seth Godin’s books. I’ve had the latter for a year already but due to my no-time-for-serious-reading syndrome had only read the first 30 pages or so.
To my great surprise it is much easier to read that kind of stuff with my ears. Or in other words, listen to it. I hope this recommendation will not land on deaf ears, quite literally.

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Ignoring basic health and safety regulations – in Scotland

They call me Ishmael. I will probably never read these words first hand, though I would very much like to read Moby Dick. There’s just not enough time to read every book you want to read. Scotland has so far been a destination equivalent of literary classics for me. In my view Highlands would surely be beautiful, wild and almost romantic – but I just had no good reason to go there.
So it is without a good reason that I landed in Aberdeen one beautiful evening just after the sunset and headed off to Royal Deeside, about 50 miles away. The landscape on both sides of the road was beautiful. It’s a pity as it was dark as the humour of Scottish comedian Jerry Sadowitch outside and none of that beauty was to be seen.
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Travelling with three British lads you would expect a weekend of football shirts, drunk shouting on streets and slapping of waitresses’ asses. None of this was on our travel agenda however. It were majestic outdoor activities like swimming in refreshing mountain rivers, golf, clay pigeon shooting and other such awaiting us. Perhaps a whisky distillery or a few thrown in as well.
We stayed at Hilton Craigendarroch. Judging by the name you’d expect a castle where you can feel the centuries gone by, exchange polite formalities with the butler and expose myself to spookiness of local ghost stories. What we got was Duran Duran, Blondie and bright coloured silk ties. The hotel just outside the small town of Ballater is a prime example of eighties yuppie culture. I bet that back in the day its dry slope, pool filled to floor level and ensuite Jacuzzy sparked standing ovations. Now it sparks little more than smirks. We downed our mandatory glasses of scotch, smirking and hit the bed to be in good shape for our morning adventures.

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