Practice what other people preach. I decided to get my hands dirty with SEO and so I wrote a blog post about romantic birthday gifts for her on the KnickerMail blog. (Thank you Jacqueline, Brigitte, Andra, Marge, Kadi, Gertrud, Suzu, Helen, Katja, Kersten, Kate and Kelly for replying!) Normally you’d want to create the content as quickly and cheaply as possible, but I wanted to go through the whole cycle from keyword research to submissions to article sites once to get really intimate with that area of SEO. Physical, even.